Automotive Parts → Bearings

OE and aftermarket bearings.

Industrial distributor + workshop programs with traceability and machine-application rewards.

24K
Workshops
4.2K
Distributors
+38%
Industrial mix
95%
Trace
Capabilities

Built for bearings — end to end.

Industrial distributor programs

Industrial distributor programs

Workshop loyalty

Workshop loyalty

Machine-application rewards

Machine-application rewards

Anti-counterfeit verification

Anti-counterfeit verification

OE-channel tracking

OE-channel tracking

Project bulk slabs

Project bulk slabs

Channel guide

How channel programs work for bearings

Who the channel partners are

Bearings reach users through authorised industrial distributors, sub-dealers and bearing retailers in machinery and auto-parts markets, and from there to garages, workshops, maintenance contractors and plant maintenance engineers. In the automotive aftermarket the mechanic chooses the brand; in industry the maintenance head or the fitter does. Counterfeit and reconditioned bearings sold in look-alike boxes are a persistent problem in open markets.

Schemes that are typical

What Unotag does here

Unotag puts a unique code on each box so a mechanic or fitter can confirm the bearing is genuine before fitting and earn a reward for the scan. Distributor and sub-dealer slabs are calculated from invoices, and scan locations show where stock sold to a distributor finally gets used, which helps separate OE-channel sales from open-market resale.

FAQ

Frequently asked questions

How can a mechanic check that a bearing is genuine?

By scanning the unique code on the box. The platform confirms whether the code was issued by the brand and whether it has been scanned before. A code that fails or has already been used is a signal to check the product with the distributor before fitting.

Do loyalty programs work for industrial bearing buyers?

They work for the people who influence the purchase: sub-dealers, maintenance contractors and fitters. For plant purchase teams the more useful tools are verification of genuine product and clear bulk-slab terms, rather than individual rewards, which many companies do not permit.

What data does a bearing brand get from a scan-based program?

It sees which sizes and series are being fitted in which towns, which distributors' stock is appearing outside their territory, and which workshops are repeat users. That is information primary billing to distributors does not provide.

See bearings program live in 30 minutes.

Send us 5 SKUs and your slab structure. We'll mirror your program in a sandbox.