For categories where per-pack QR isn't feasible — kirana FMCG, dairy, building materials trade — retailers and influencers photograph their invoice and earn against SKU mix slabs.
Retailer photographs distributor invoice on WhatsApp or app. Auto-deskew, multi-page, low-light tolerant.
Custom OCR + LLM extracts invoice number, date, distributor name, SKU lines, quantities, value, GSTIN.
Cross-checks against distributor secondary-sales data. Duplicate detection within 90-day window.
Slab engine calculates ₹ reward across SKU mix, premium-mix uplift, festival multipliers and territory boost.
UPI disbursement in 14 seconds avg. WhatsApp receipt with running tier progress and next-slab nudge.
Custom OCR trained on 12M+ Indian invoices across 80 distributor formats
Multi-language support — Hindi, Tamil, Bengali, Marathi, Telugu invoices
Duplicate detection across 90-day rolling window with fingerprinting
GSTIN cross-check against MCA and GST databases
Distributor secondary-sales reconciliation in 24 hours
Manual review queue for low-confidence cases (<5% of volume)
SKU mix slabs — earn higher % when basket includes premium SKUs
Volume slabs — bonus tiers at ₹50K, ₹1L, ₹2L monthly volume
Festival multipliers — Diwali 2x, Onam 1.8x, Pongal 1.6x by state
New SKU push — 3x reward for first 100 retailers stocking new launch
Distributor-tagged programs — separate slabs per distributor relationship
Exception handling — bulk approvals, claw-backs, manual overrides
An invoice-based incentive program rewards retailers and trade influencers for purchases proved by a photograph of the distributor's invoice, rather than by scanning a QR code on each pack. It suits categories where per-pack codes are impractical, such as kirana FMCG, dairy and parts of the building-materials trade.
The retailer photographs the invoice on WhatsApp or in the app. OCR combined with a language model reads the invoice number, date, distributor, GSTIN, SKU lines, quantities and value, then the slab engine calculates the reward. Invoices in Hindi, Tamil, Bengali, Marathi and Telugu are supported.
Each invoice is fingerprinted and checked against a rolling 90-day window, so the same bill cannot be claimed twice, even if it is re-photographed. Extracted details are cross-checked against distributor secondary-sales data and the GSTIN on the bill before any reward is approved.
Use invoice incentives when products are low-value, sold loose or in bulk, or when changing packaging to carry a unique code is not feasible. Use QR codes when you need unit-level proof, anti-counterfeit protection or rewards for an influencer who never receives an invoice. Many programs run both.
Once the invoice is read, matched and scored, the reward is sent over UPI and the retailer gets a WhatsApp receipt showing running tier progress and the distance to the next slab. The page above gives the current average processing time for the full cycle.