Electronics → Wires & Cables

House wires, power cables, panel cables.

Spool-level QR with linear-meter validation, electrician programs and project bulk slabs.

2.4L
Electricians
24L km
Scanned
95%
Validation
+42%
Premium
Capabilities

Built for wires & cables — end to end.

Spool-level QR

Spool-level QR

Linear-meter validation

Linear-meter validation

Electrician loyalty

Electrician loyalty

Project bulk slab

Project bulk slab

Site visit verification

Site visit verification

Anti-counterfeit detection

Anti-counterfeit detection

Channel guide

How electrician and dealer programs work for wires and cables

Who the channel partners are

House wires and cables are sold through distributors and dealers to electrical retailers, electricians, contractors and builders. For house wiring the electrician recommends the brand and often buys on the owner's behalf. Power and control cables are sold on projects to contractors and industries. Wire is sold by the coil or drum, and under-length or counterfeit coils are a known risk.

Schemes that are typical

What Unotag does here

Unotag places a unique code inside each coil's packing, so it can be scanned only after purchase and only once. The electrician scans to verify the coil and earn, and is paid over UPI. Retailer slabs are calculated from invoices, project orders are tracked against their own slab, and the scan data shows the brand where its wire is being installed.

FAQ

Frequently asked questions

How does a coil-based electrician loyalty program work?

Each coil carries a unique code. After buying, the electrician scans it on WhatsApp or the app, the platform confirms the code is genuine and unused, and the reward for that size and grade is credited and paid to UPI.

How does the code help against counterfeit wire?

A copied code fails once the original has been scanned, and a code the brand never issued fails immediately. Electricians can therefore check a coil before using it, and the brand sees where failed scans are occurring.

Can bulk and project cable orders be included?

Yes. Project orders are registered and accumulate towards a project slab based on invoices. They are kept separate from the per-coil electrician scheme so that the two do not overlap.

See wires & cables program live in 30 minutes.

Send us 5 SKUs and your slab structure. We'll mirror your program in a sandbox.