Product Sampling

Sampling with a closed loop.

Stop spraying samples and praying. QR-driven digital sampling targets the right outlets and influencers, captures structured feedback, and tracks trial-to-repeat conversion.

0%
Sample leakage
68%
Feedback capture rate
3.1x
Trial-to-repeat lift
11
Languages supported
Capabilities

What's inside

Targeted distribution

Sample the outlets and trades your data says will convert.

QR redemption

Samples claimed via QR — every unit accounted for, no leakage.

Structured feedback

Vernacular voice and photo feedback at the moment of trial.

Trial-to-repeat tracking

Follow sampled users into purchase scans to measure true conversion.

Launch playbooks

Tiered launch programs combining sampling, demo videos and rewards.

A/B sampling

Test SKU variants, pack sizes and price points by geography.

How it works

From kickoff to payout

1

Define the audience

Pick outlets, trades and towns from your scan graph.

2

Distribute with QR

Field teams or distributors hand samples against QR claims.

3

Capture feedback

Voice-first surveys in 11 languages at trial.

4

Measure conversion

Repeat purchase scans close the sampling loop.

FAQ

Frequently asked questions

What is digital product sampling?

Digital sampling distributes product samples against QR-coded claims — so brands know exactly who received each sample, capture structured feedback at trial, and track whether sampled users convert to purchase.

How is digital sampling better than traditional sampling?

Traditional sampling loses 30–50% of units to leakage and captures almost no feedback. QR-claimed sampling accounts for every unit and closes the loop from trial to repeat purchase.

Can sampling campaigns target specific outlets?

Yes — Unotag uses your scan and sales graph to target high-potential outlets, trades and towns, instead of blanket distribution.

How does sampling tie into product launch programs?

Launch programs combine targeted sampling, demo content, launch-specific rewards and early-bird schemes — coordinated in one campaign with unified conversion reporting.

How is sampling feedback collected from low-literacy users?

Voice-first vernacular surveys on WhatsApp let users speak their feedback in 11 Indian languages; AI transcribes and structures it for analysis.

Run a 90-day pilot. Bharat-tested.

Tell us your SKUs and channel structure. We'll mirror your program in a sandbox in 48 hours.